MARKET INTEL

Free Music for Retail Stores: Yes, It Actually Exists Now

Every in-store music provider charges a monthly subscription. CloudCover, Soundtrack Your Brand, SiriusXM for Business. Free commercial music has never been a real option — until now.

Comparison of commercial music services for retail stores
Photo: Unsplash
Key takeaways
  • Entuned Free is genuinely free — unlimited streaming of retail-designed music with full commercial rights, no trial period, no credit card required.
  • Every other in-store music provider charges a subscription because they license from PROs (ASCAP, BMI, SESAC). Entuned owns its music outright, so the licensing cost structure doesn't exist.
  • The free tier includes two outcome modes — energy and dwell — grounded in decades of research on how music affects shopping behavior.

If you searched for this, you probably expected to find that it doesn’t exist. Every in-store music service charges a monthly subscription. CloudCover starts at $16.95/mo. Soundtrack Your Brand runs $29/mo. Even the cheapest options are $200+ per year. Free in-store music has never been a real option.

Until now. Entuned offers a genuinely free tier for in-store music streaming. Not a trial. Not a demo. Unlimited streaming of music designed for retail environments, with full commercial rights, at zero cost.

Here’s how and why.

Why nobody else can offer this #

Every other in-store music provider licenses their catalog from artists and publishers. They pay ASCAP, BMI, SESAC, and GMR for public performance rights. Those costs are non-negotiable and they get passed directly to you through your monthly subscription.

A free tier is structurally impossible in this model. Every song that streams generates a licensing cost. Even if a provider wanted to offer free music, the rights holders would still need to get paid.

How we made free work #

Entuned generates every track using AI music generation technology. We own the masters outright. The music isn’t registered with any performing rights organization because there are no third-party songwriters or publishers to represent.

No licensing fees. No per-performance royalties. No PRO involvement. The entire cost structure that forces every other provider to charge you simply doesn’t exist for us.

That’s the whole explanation. We own the music. You can play it for free.

What you actually get #

The free tier isn’t a stripped-down version of the product. It’s a real streaming service for your store.

You get unlimited streaming through your existing speakers. No special hardware required. The music is designed specifically for retail environments, not pulled from a stock audio library. Every track is built around one of two outcome modes: increasing energy in the room or extending dwell time — how long customers browse before leaving.

These outcomes are grounded in decades of research on how music affects shopping behavior. Tempo and sonic energy directly influence how people move through a space and how long they stay. Entuned designs every track around these mechanics.

No trial period. No credit card. No feature gating that makes the free tier unusable.

What the paid tiers add #

The free tier handles the fundamentals. Paid plans unlock eight to ten additional outcome modes and music generated specifically for your store’s target customer. Instead of general retail music, you get tracks calibrated to your demographic, your brand personality, and the specific behaviors you want to encourage.

But if all you need is legal, quality music playing in your store without another monthly bill, the free tier does that indefinitely.

Getting started #

Sign up at app.entuned.co/start. Pick an outcome. Press play. You’ll be streaming in about five minutes.

Free in-store music wasn’t possible before because the licensing economics wouldn’t allow it. Entuned changed the economics. Now it’s possible.